The Future of Reading By Tom Peters - 11/01/2009
The future of reading is very much in doubt. In this century, reading could soar to new heights or crash and burn. Some educators and librarians fear that sustained reading for learning, for work, and for pleasure may be slowly dying out as a widespread social practice. Only at living history farms will we see people reading.
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Drawing First-Year Students By Michelle Boulé - 11/01/2009
Each new school year, academic librarians are given a fresh crop of students and faculty to entice through the doors, both physical and virtual. Librarians create clever marketing that appeals to their students' intelligence. They devise games to highlight services. They foster a sense of ownership, offer exemplary service that makes their users' lives easier, lend devices their users crave, a...
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Redefining RA: The Ideal Tool By Neal Wyatt - 10/15/2009
Libraries are not so unlike market giants Netflix, Amazon, and Pandora. That is, they all thrive when librarians succeed at helping users make the next choice. Despite our significantly different business models and missions, we share an interest in facilitating the search for information, including what to read, view, and listen to next.
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The Dewey Dilemma By Barbara Fister - 10/01/2009
Not long ago, a mother blogged about her visit to a newly opened public library in Darien, CT. Though she appreciated its soaring ceilings, the fireplaces and cozy nooks, the presence of a café, and state-of-the-art technology, what really excited her was the way the books were organized. “The books everywhere, but especially in the children's room, have been shelved, labeled, and or...
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Marketing Trends To Watch By Alison Circle - 10/01/2009
Five years ago, when I first came to Libraryland, I felt a strong, wary, and mistrustful vibe attached to marketing. It was perceived as irrelevant, a flash in the pan, without intrinsic value. Libraries had managed long enough without marketing, thank you very much, and things are fine the way they are.
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Design Institute 2007 December 11, 2007 at Chicago's Harold Washington Library Center:Design Institute 2007
Learning Gardens New York's GreenBranches program links the library to the street.
Green Picks: LBD May 2007 Want to reduce your library's carbon footprint? Join the Cradle-to-Cradle revolution. Helen Milling shares the green products her firm is using.
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